the world

THE LAST AMERICAN ICON: June 17 & 20, 2008


Tuesday, 17 June 2008: 7:00 PM. @ Modern Times Bookstore
888 Valencia Street, San Francisco


Friday, 20 June 2008: 5:00 to 8:00 PM. @ The SF LGBT Center
Ceremonial Room & Roof Terrace, 1800 Market Street @ Octavia

As part of the 2008 National Queer Arts Festival, emael (loveemael.com) and Diego Pacheco (postminimal.com) invite you to enjoy rooftop cocktails on the summer solstice in celebration of their first book, The Last American Icon. Recognized by San Francisco Mayor Gavin Newsom as an "outstanding professional achievement," the book is offered as a guide to help the reader meditate daily on living together peacefully on this planet.

If you have been searching for a completely new urban ritual, join us for this unique event. Expect to come aboard a living vessel that will host visual stimulation and a freeform mix of techno & house music, with doses of glitch, pop, and new wave by dj space_mike. Wearable objects, costumes galore and avant-garde fashion are strongly encouraged.

Vodka, wine and hors d'oeuvres will be served.

The Last American Icon (My first book)


"[emael's] outstanding professional achievement, The Last American Icon
clearly communicates the human value of harmony and integrity that San
Francisco strives to inspire in the world."

~San Francisco Mayor Gavin Newsom

THE HOUSE OF EMAEL is pleased to announce its first published book, THE
LAST AMERICAN ICON.  Beautifully merging art theory with a daily
meditation practice, THE LAST AMERICAN ICON was conceived and developed
to address the specific needs of people in the face of vague and
changing times.

Formerly known as Ernesto Arellano, emael legally assumed his present
name as a cultural strategy in 1998 while completing an MFA in New
Genres at the San Francisco Art Institute.  He recently completed his
first book with Diego Pacheco titled, THE LAST AMERICAN ICON: a
meditation guide, where he wrote a haiku a day coincidently the year
that the World Trade Center was destroyed.  emael and Mr. Pacheco first
met at UC Berkeley in 1990 and have been friends since then.

Excerpts from THE LAST AMERICAN ICON were first published under a
working title, A HAIKU A DAY, with an introduction by Performance Artist
Guillermo Gómez-Peña in The Drama Review from MIT Press in 2003. After
the publishing rights were released in 2006, emael asked Mr. Pacheco if
he would be interested in designing the book; he accepted the challenge
and designed the graphics for the book based on the lunar calendar of
that year.  The results are truly fantastic and signal a future of
groundbreaking projects from this pair that are fun, provocative, and

Here's to welcoming a perfect future. May your days be filled with
happiness, beauty, and peace.



preview the book now:


Chicana/o Biennial Performance @ MACLA

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While I was living under house arrest in the street-level front gallery of Queen's Nails Annex, I wrote brief daily reflections on my experiences and placed them in the window for people to read. I posted them alongside a sign with quote by San Francisco Mayor Gavin Newsom in regard to the work. I post these same items here for your pleasure. Be well and enjoy.<< MORE >>

THE LAST AMERICAN ICON: under house arrest

THE LAST AMERICAN ICON: July 6th - 11th @ Queen's Nails Annex. Home detention surveillance, fellow elders, post-911 human rights, poetic releases, internal interrogations, rare possibilities and shoe gazing surface for the Queen's Nails Annex Performance Series, The Professionals, with an exhibition, nightly events and a forthcoming book. This week at Queen's Nails Annex is not to be missed.<< MORE >>

The Quiet Beginnings of a New Way of Interacting with the World.

I presently sit in a small apartment in San Francisco while sirens blare by my window, drowning out the KPFA programming coming from the television. It's another restless night, meditating over every thought struggling to take form; not everything is worth y/our time.  I am  torn between a great bowl of tofu with vegetables I just prepared and these very words I am invested in sharing with you this evening. What a strange thought. You, the reader, could be anywhere in the world. How is that for an incredible possibility?

Before continuing, let me say that this blog is not necessarily for everybody. This is ...<< MORE >>