The Last American Icon (My first book)



FOR IMMEDIATE RELEASE


"[emael's] outstanding professional achievement, The Last American Icon
clearly communicates the human value of harmony and integrity that San
Francisco strives to inspire in the world."

~San Francisco Mayor Gavin Newsom


THE HOUSE OF EMAEL is pleased to announce its first published book, THE
LAST AMERICAN ICON.  Beautifully merging art theory with a daily
meditation practice, THE LAST AMERICAN ICON was conceived and developed
to address the specific needs of people in the face of vague and
changing times.


Formerly known as Ernesto Arellano, emael legally assumed his present
name as a cultural strategy in 1998 while completing an MFA in New
Genres at the San Francisco Art Institute.  He recently completed his
first book with Diego Pacheco titled, THE LAST AMERICAN ICON: a
meditation guide, where he wrote a haiku a day coincidently the year
that the World Trade Center was destroyed.  emael and Mr. Pacheco first
met at UC Berkeley in 1990 and have been friends since then.

Excerpts from THE LAST AMERICAN ICON were first published under a
working title, A HAIKU A DAY, with an introduction by Performance Artist
Guillermo Gómez-Peña in The Drama Review from MIT Press in 2003. After
the publishing rights were released in 2006, emael asked Mr. Pacheco if
he would be interested in designing the book; he accepted the challenge
and designed the graphics for the book based on the lunar calendar of
that year.  The results are truly fantastic and signal a future of
groundbreaking projects from this pair that are fun, provocative, and
bold.

Here's to welcoming a perfect future. May your days be filled with
happiness, beauty, and peace.

-----

THE LAST AMERICAN ICON

preview the book now:
http://stores.lulu.com/perfect-future

http://myspace.com/the_last_american_icon

 

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